Adam Beaver
Founder
Stationery
Colors are locked. The faces below are 3.5 × 2 inches at true size — hold a real card up to the screen. Download 300 dpi files and hand them to the printer with the spec.
Locked ink
Navy
#1B3A4B
CMYK 64 · 23 · 0 · 71
PMS 7477 C
Bronze
#8A5A28
CMYK 0 · 35 · 71 · 46
PMS 7562 C
Paper
#F3F0E8
CMYK 0 · 2 · 6 · 5
Do not flood. Print on uncoated ivory / natural white.
Ink
#1A2332
CMYK 48 · 29 · 0 · 80
PMS 7546 C
Screen uses hex. Offset uses PMS. Digital printers convert the CMYK. Do not introduce a fifth color.
Layout
This print run
Give this to the printer
Ask for uncoated ivory, not coated white with a cream flood. The paper color is the stock. Navy and bronze print on it. Square corners. If they only offer rounded, ⅛ in radius is the limit.
Vistaprint / Moo: custom 3.5 × 2, matte or uncoated, standard corners. A local Omaha or Blair shop will put this on better paper — take the PNGs and this spec.